First and foremost, I have the utmost respect for bloggers most especially for those that write mainly for self-expression, an outlet to share creative thoughts not done on a 9-5 job but outside of that. After 12 hours of commute to and from work everyday I have to admit starting my laptop at home is really the last thing I want to do. There are a million things I would rather be doing, such as…attending to the balcony plants, getting lost in a TV series, going on a bike ride, practicing calligraphy, and believe it or not the endless amount of organization that must be done in our tiny apartment. I am not a writer, so this task certainly does not come naturally but I know I must for my personal improvement. I’ve missed 2 entries since our exploration of the typeface “Seagull”. Ever since I still continue to pop into rare bookstores taking loads of materials for this blog.
Today we will explore the typeface Mrs. Eaves. She is classified in the Transitional typefaces but she was not created during that era.
Transitional typefaces were established in the 18th century, also known as the Enlightenment period. Transitional typefaces served as an alternative style from old calligraphic letterforms. John Baskerville, a printer and typographer refined the legibility of printed letterforms on paper. The contrasts between the strokes are a lot obvious, the letterforms have been orientated to 90 degrees, and serifs are refined with a cleaner bracket.
high contrast between strokes
90 degrees orientation
I wish we were here to discuss John Baskerville and his typefaces because there are a mountain of resources and because he truly led a very interesting life. Today the spotlight is on Mrs. Sarah Eaves, the real person who typographer Zuzana Licko named her typeface after. Sarah Eaves was John Baskerville’s second wife, who finished his volumes of type specimen after his death. In 1996, Zuzana Licko of the Émigré type foundry published Mrs. Eaves, an approachable font that’s youthful, warm and elegant. It’s got an old soul but connects and understands this generation.
Mrs. Eaves as a choice for a typeface is approachable because it has a short x-height, a comfortable transition between the thick and thin strokes, and an open loop on the lowercase letter “g”. Mrs. Eaves is also ageless because this typeface has the ability to be the Duchess of Cambridge, Maggie Smith and Kate Moss. As I channel the words of Tyra Banks in America’s Top Model, “you must be a chameleon to be a supermodel” and I believe that Mrs. Eaves is a super model of typefaces.