Skinbeam Aesthetics

Jaine Chapman, MSN, CRNA, FNP-C: Nurse Anesthetist, Nurse Practitioner & Advanced Practice Injector partnered with their studio to design a logo for her MedSpa business in the competitive Orange County, California market. Their goal was to create a customized logo that reflects her personality and patient-centered service. Beginning with a design aesthetic alignment, they collaborated closely to brainstorm and develop hand-drawn logo options, eventually crafting a unique logo that captured her identity. Years later, they reconnected to enhance her Squarespace website, which lacked professional design elements. By studying Skinbeam's content, they provided a clear solution to ensure a user-friendly experience across all devices, realigning the website with her brand's original look and feel, while also leveraging SEO to attract new clients.